Blog

Aethic Backstory

10th Jul 2018

It all started with a dolphin In July 2007 Allard Marx was working on the Delfino car project. He wanted to find a clean and sustainable energy source but in the meantime find a way to offset the damage done. Though the Italian word Delfino means dolphin, adopting one seemed a little childish for a […]

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Real yachtsman

27th Aug 2016

Vendée Globe yachtsman ‘goes blue’ to save coral from sunscreens New Zealander Conrad Colman, whose yacht is 100% naturally powered, is joining the fight to save coral from sunscreen damage with The Going Blue Foundation. He will be promoting the foundation’s “Coral is Moral” campaign and will also be using world’s only proven coral-safe sunscreen […]

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Coral is Moral

23rd May 2016

Aethic is supporting a campaign to save coral from sunscreen damage with a £1 donation from each bottle of Aethic Sôvée triple-filtre sunscreen sold during the summer of 2016. Sôvée is the only sunscreen that has been scientifically validated and patented to leave coral intact. Most other sunscreens inflict irreparable damage on coral. To fight […]

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Spanish retailer goes blue too

28th Apr 2016

El Corte Inglés, the leading Spanish department store chain, has joined a growing number of retailers to ‘go blue’ and acknowledge the importance of safeguarding oceans and marine life. The group has just completed a successful online trial of the AETHIC skincare range which includes Sôvée sunscreen. Sôvée triple-filter sunscreen is the only product to […]

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Aethic first to use new clear MATER-BI packaging film

21st Mar 2016

Aethic, the London-based skincare company that launched Sôvée, world’s only scientifically proven ecocompatible sunscreen, is to be the first cosmetics company to use a clear packaging film specially developed by Italian MATER-BI manufacturer Novamont. The material is to debut with Aethic’s next production run of its sunscreens and face creams. The transparent thin film material used to […]

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Hotel trends: Cocoa Island, Maldives, chooses eco-sunscreen

11th Apr 2015

Luxury resort hotels which rely on pristine beaches and a clean healthy ocean to attract guests, have started to insist on a patented eco-compatible sunscreen that leaves marine life intact. Cocoa Island by COMO is among the first of such resorts. Thousands of hotels around the world have the ocean as their star attraction yet […]

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Leave marine life intact

15th May 2012

Tested in both  Mediterranean and Tropical waters by the internationally recognised leading Marine Scientist Prof. Roberto Danovaro from a major Italian University, Aethic  Sôvée has been proven 100% eco-compatible. Unlike many other claimants to the ‘reef-safe’ description, Sôvée is the only product that has undergone testing to prove this in its entirety. Biodegradable is not enough. […]

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Triple-Filter protection and organic moisturisers

15th May 2012

Ultraviolet (UV) sun rays can cause damage to your skin. In fact a ‘tan’ is actually an indication of skin damage. Excessive tanning without protection, leads to early wrinkles caused by irreparable damage to the protein that binds the skin and keeps it smooth. As much as 80% of the aging of your skin can […]

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